Bridging the Gap Between CSR and Core Business

14 July 2009

Ethical Corporation Magazine profiling Adam Werbach who wants corporate responsibility officers to be more commercially aware. Excerpt:

Werbach’s views point to the divide that still exists in many companies between corporate responsibility and core business, despite efforts to embed sustainable business practices in companies. This is especially true among US companies, where corporate responsibility remained, until very recently, largely about community investment.

 

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